As a freelancer, a large portion of the work that you do, if not all of it, probably comes from the internet. Because of this, having a freelance website or blog on which you advertise the services that you offer and connect with both your existing and potential customers and clients is vital to your success. But, when setting up your freelance business website, there are plenty of different things which must be taken into consideration. Along with figuring out how your website should be designed and other important things such as marketing and SEO, you will also need to choose a web hosting provider. We’ve put together a list of important factors for freelancers to consider when choosing a web host.
Cost is an important factor to consider, especially when you are working as a freelancer with an income that is well renowned for being erratic. Since freelancers can be raking in the cash one month and barely getting by the next, it’s vital for them to be savvy about the type of web hosting that they choose when it comes to cost. However, one of the biggest mistakes that freelancers make with their website is to try and keep costs low by opting for free hosting, which is subsidised by ads and usually offers minimal customer service. Instead, opt for a value for money hosting plan such as those offered at bestwebhosting.co.uk.
As a freelancer, the chances of you relying on your website to bring in the bulk of the work that you do is pretty high. Because of this, it is absolutely essential that your site is active all the time and available for both existing and potential new clients to visit in order to place orders for work or enquire about your services. Since site downtime could literally mean that you have no income, it’s vital to opt for a web hosting provider which offers around the clock support and great customer service. This way, if anything does go wrong, you will be able to get in contact with an advisor straight away and work to have the issue solved and your site up and running again as soon as possible.
Search Engine Optimisation
As the freelance world starts to fill up quickly and more and more people opt for working from home for themselves instead of paid employment, making sure that your site has second-to-none search engine optimisation is absolutely vital. Along with making sure that you take care of your on-site SEO such as web content and image tagging and off-site SEO such as backlinks, it’s crucial to make sure that your web host supports this. Web hosting providers can have a good or bad effect on SEO due to things such as site loading speed, shared servers, and ads.
As a freelancer, your website is the main place that your money comes from. This is why investing in a good web hosting provider for your freelance website or blog is essential.